PurchaseLoop Research:

Understanding Consumer Mobile Gaming Habits & Preferences

As mobile gaming continues to grow in popularity, with the number of gamers reaching 3.2 billion in 2021*, LoopMe is monitoring consumer sentiment in our UK, US and SG pulse report. Using our proprietary research platform, LoopMe surveyed 5,468 consumers across the UK, 6,192 consumers across the US and 6,680 consumers across Singapore from 13 October 2022 to 17 October 2022.

*Statista, 2022

PurchaseLoop Research: Understanding Consumer Mobile Gaming Habits & Preferences
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PurchaseLoop

This research was conducted using LoopMe's award-winning PurchaseLoop survey technology

 

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What's inside?

We explored two key areas to understand consumer sentiment when it comes to mobile gaming: attentiveness and frequency of playing games.

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